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	<title>Erin Tillotson&#187; Facebook</title>
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	<link>http://erintillotson.com</link>
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		<title>Likes for free WiFi</title>
		<link>http://erintillotson.com/likes-free-wifi</link>
		<comments>http://erintillotson.com/likes-free-wifi#comments</comments>
		<pubDate>Mon, 30 Jan 2012 18:52:42 +0000</pubDate>
		<dc:creator>Erin Tillotson</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[facebook like button]]></category>
		<category><![CDATA[Fan Page]]></category>

		<guid isPermaLink="false">http://erintillotson.com/?p=1138</guid>
		<description><![CDATA[<img src="http://erintillotson.com/wp-content/uploads/2012/01/wavespot.png" alt="" title="mrblank" width="180" class="alignleft size-thumbnail wp-image-1330" />Alright check out this strategy. You're a small business owner and want to provide free WiFi to your customers. How about growing your Facebook Business Page and get free marketing while you're at it!]]></description>
			<content:encoded><![CDATA[<p>Alright check out this strategy. You&#8217;re a small business owner and want to provide free WiFi to your customers. How about growing your Facebook Business Page and get free marketing while you&#8217;re at it!</p>
<p>I would totally Like a page for free WiFi. And you can bet I&#8217;m going to leave a comment on your page before I leave to, saying thank you!</p>
<p>This is a really cool idea. Watch this video to hear a bit more about this service. </p>
<p><center><iframe src="http://player.vimeo.com/video/32117928?title=0&amp;byline=0&amp;portrait=0" width="400" height="225" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></center></p>
<p>Have you used <a href="http://wavespot.net/" target="_blank">Wavespot</a> for your business or been to a business that uses it? I&#8217;d love to hear your thoughts about it, and where you used the service.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>The Basics of Facebook Ads</title>
		<link>http://erintillotson.com/basics_of_facebook_ads</link>
		<comments>http://erintillotson.com/basics_of_facebook_ads#comments</comments>
		<pubDate>Tue, 08 Jun 2010 15:27:51 +0000</pubDate>
		<dc:creator>Erin Tillotson</dc:creator>
				<category><![CDATA[DIY Marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[facebook basics]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://premierevirtualoffice.com/?p=797</guid>
		<description><![CDATA[So many businesses are seeing success with targeted Facebook ads. Facebook ads offer businesses flexibility and optimization of their ads. You can chose dates and budgets for your ads, as well as who you want to target. What&#8217;s in an Ad? The Title No longer than 25 characters, is the bold blue headline. A strong [...]]]></description>
			<content:encoded><![CDATA[<p>So many businesses are seeing success with targeted Facebook ads. Facebook ads offer businesses flexibility and optimization of their ads. You can chose dates and budgets for your ads, as well as who you want to target.</p>
<h2>What&#8217;s in an Ad?</h2>
<p><strong><img class="alignleft size-medium wp-image-798" title="Screen shot 2010-06-08 at 8.19.11 AM" src="http://premierevirtualoffice.com/wp-content/uploads/2010/06/Screen-shot-2010-06-08-at-8.19.11-AM-300x187.png" alt="Screen shot 2010-06-08 at 8.19.11 AM" width="300" height="187" />The Title</strong><br />
No longer than 25 characters, is the bold blue headline. A strong title can include your business name, the name of a product, a call to action, or a target audience&#8217;s interest.<br />
<strong>The Destination URL</strong><br />
Every Facebook ad must have a destination URL that is directly tied to the ad, so this may not be your home page. This is key to getting your ad approved. If your link is not revert to the ad you are likely to get rejected. If you want to promote something on Facebook (event, page, application or group) then you will need to chose the option &#8220;I want to advertise something I have on Facebook&#8221;<br />
<strong>Image</strong><br />
It is highly recommended to add an image to your ad to make it more appealing to the eye. The ad system will resize any image you add to 110 by 80 pixels.<br />
<strong>Body Text</strong><br />
This will appear just below your image and has 135 characters available. It should include details to your offer, product, service or event.</p>
<p><strong><img class="alignright size-medium wp-image-799" title="Screen shot 2010-06-08 at 8.21.11 AM" src="http://premierevirtualoffice.com/wp-content/uploads/2010/06/Screen-shot-2010-06-08-at-8.21.11-AM-300x299.png" alt="Screen shot 2010-06-08 at 8.21.11 AM" width="300" height="299" />Targeting</strong><br />
The targeting options need to directly match your advertising goals. You can set a number of filters to assist you in reaching the best audience for your ad. Options include; Location, Language, Demographic, Education and Work, Likes and Interests, and Connection Targeting. As you edit each of these areas Facebook will update you on your estimate reach alone the right hand side.</p>
<p><strong>The Like button on ads</strong><br />
Many ads will have the well known like button. This allows users to express their liking over ad. Their friends will also see this action on their version of the ad. There is an &#8220;X&#8221; in the top right corner where users can close the ad. These actions assist Facebook advertising improve their system.</p>
<p><strong>Reporting</strong><br />
Once you run an ad you will have access to reports from Facebook on how you ad is doing. These reports include standard metrics like Impressions (the number of times your ad was shown) and Clicks (the number of times your ad was clicked on), and Conversion metrics. You will be able to view demographic and profile information on those that have clicked your ads, for example; age, gender, location, interests, books, etc.</p>
<p>Facebook has a webinar recording available to you on <a href="http://bit.ly/fbwebinar" target="_blank">&#8220;How to harness the full potential of Facebook Ads and Insights&#8221;</a>. Great information to those who want to run ads on Facebook.</p>
<p>If you would like more information on Facebook ads here is the <a href="http://www.facebook.com/adsmarketing/index.php" target="_blank">resource center from Facebook</a>.</p>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Facebook Fan Pages Changes</title>
		<link>http://erintillotson.com/facebook-fan-pages</link>
		<comments>http://erintillotson.com/facebook-fan-pages#comments</comments>
		<pubDate>Mon, 11 Jan 2010 18:20:42 +0000</pubDate>
		<dc:creator>Erin Tillotson</dc:creator>
				<category><![CDATA[DIY Marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Fan Page]]></category>
		<category><![CDATA[social media branding]]></category>
		<category><![CDATA[social media for business]]></category>

		<guid isPermaLink="false">http://premierevirtualoffice.com/?p=663</guid>
		<description><![CDATA[A quick post to let everyone know that Facebook is making a change to size of your fan pages soon. If you have any customizations on your page you should get them updated as soon as possible. The width of the pages are been shorten to 520 pixels, that&#8217;s down 240 pixels. You will more [...]]]></description>
			<content:encoded><![CDATA[<p>A quick post to let everyone know that Facebook is making a change to size of your fan pages soon. If you have any customizations on your page you should get them updated as soon as possible.</p>
<p>The width of the pages are been shorten to 520 pixels, that&#8217;s down 240 pixels. You will more than likely need to do some redesigning to fit this new width. You or your fan page manager should make these changes right away.</p>
<p>For more specific information visit: <a href="http://wiki.developers.facebook.com/index.php/Roadmap_Profile" target="_blank">http://wiki.developers.facebook.com/index.php/Roadmap_Profile</a></p>
<p>Please let me know if you have any questions.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Schedule Your Facebook updates</title>
		<link>http://erintillotson.com/schedule-facebook-updates</link>
		<comments>http://erintillotson.com/schedule-facebook-updates#comments</comments>
		<pubDate>Mon, 30 Nov 2009 19:04:39 +0000</pubDate>
		<dc:creator>Erin Tillotson</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[DIY Marketing]]></category>
		<category><![CDATA[social media for business]]></category>
		<category><![CDATA[social media software]]></category>
		<category><![CDATA[social media tools]]></category>

		<guid isPermaLink="false">http://premierevirtualoffice.com/?p=649</guid>
		<description><![CDATA[I have been testing out a few systems lately and asking questions to all the big brands and one has provided a solution. SocialOomph has now added the ability to schedule updates for your Facebook profile and any page your are an administrator for. This makes me so happy, not only for myself but for [...]]]></description>
			<content:encoded><![CDATA[<p>I have been testing out a few systems lately and asking questions to all the big brands and one has provided a solution. <a href="http://www.socialoomph.com/90310.html" target="_blank">SocialOomph</a> has now added the ability to schedule updates for your Facebook profile and any page your are an administrator for.</p>
<p>This makes me so happy, not only for myself but for my clients too. We can now streamline our tasks even better.</p>
<p>What can you do with the new Facebook feature?</p>
<ul>
<li><strong>Schedule status updates</strong> — Free up time. Now you can keep your Facebook status updates fresh by scheduling them to appear on your Facebook account at the dates and times of your choosing.</li>
<li><strong>Schedule page wall updates</strong> — Be productive. You can schedule updates to be posted to the wall of any Facebook Page of which you are an administrator.</li>
<li><strong>Secure Facebook Connect access</strong> — Peace of mind.</li>
</ul>
<p>This is only available to Professional members so get your free 30 day trail and see all the possibilites there are with <a href="http://www.socialoomph.com/90310.html " target="_blank">SocialOomph</a>.</p>
]]></content:encoded>
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		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>How to Share on Facebook with Two Clicks</title>
		<link>http://erintillotson.com/share-on-facebook-two-clicks</link>
		<comments>http://erintillotson.com/share-on-facebook-two-clicks#comments</comments>
		<pubDate>Fri, 20 Nov 2009 22:34:51 +0000</pubDate>
		<dc:creator>Erin Tillotson</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media for business]]></category>
		<category><![CDATA[social media tools]]></category>

		<guid isPermaLink="false">http://premierevirtualoffice.com/?p=627</guid>
		<description><![CDATA[Facebook&#8217;s Share Bookmarklet is a simple way to share websites on facebook with two clicks. When you visit the bookmarklet page along the right hand side you will see a &#8220;Share on Facebook&#8221; button. Click and hold on that button and drag it into your bookmarks bar in your browser. Now when you&#8217;re researching online [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-630" title="FBbookmarklet" src="http://premierevirtualoffice.com/wp-content/uploads/2009/11/FBbookmarklet.jpg" alt="FBbookmarklet" width="160" height="363" />Facebook&#8217;s <a href="http://www.facebook.com/posted.php" target="_blank">Share Bookmarklet</a> is a simple way to share websites on facebook with two clicks. When you visit the bookmarklet page along the right hand side you will see a &#8220;Share on Facebook&#8221; button. Click and hold on that button and drag it into your bookmarks bar in your browser.</p>
<p>Now when you&#8217;re researching online or just found something that will interest your friends all you have to do is click that button and you can instantly share that page.</p>
<p>Another great featuer that Facebook has labeled a &#8220;Pro Tip&#8221; is the Share Bookmarklet will recognize when you share videos and music, making them easy to play within Facebook.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>3 Things To Remember for Your New Facebook Fan Page</title>
		<link>http://erintillotson.com/3-remember-facebook-fan-page</link>
		<comments>http://erintillotson.com/3-remember-facebook-fan-page#comments</comments>
		<pubDate>Wed, 14 Oct 2009 00:19:13 +0000</pubDate>
		<dc:creator>Erin Tillotson</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://premierevirtualoffice.com/?p=553</guid>
		<description><![CDATA[I want to share a short call I did recently on 3 things to remember for your new Facebook Fan Page. It&#8217;s only 5 minutes and I covered a lot of information quickly so if you have any questions please leave a comment and I will answer them ASAP. Enjoy the recording.]]></description>
			<content:encoded><![CDATA[<p>I want to share a short call I did recently on 3 things to remember for your new Facebook Fan Page. It&#8217;s only 5 minutes and I covered a lot of information quickly so if you have any questions please leave a comment and I will answer them ASAP. Enjoy the recording.</p>
<div class="aaplayer"></div>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
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