Let’s talk about how you can get your account ready for all those new followers,

1. Complete Bio: When people check out your Twitter profile one of the 1st things they will look at is your bio. You want to be memorable and unique. Always have your most relevant website link as the URL. Last but not least, be sure to add a professional picture of yourself as well, nothing is worse than seeing a new follower with the “egg!”
   A few actions to avoid in your bio:
   • Don’t stuff your bio exclusively with keywords. People cannot connect with just words. You want your personality to be present.
   • Don’t use industry lingo. Use words and phrases that your target client or market uses.
2. Have at least 20 Tweets on your profile: With a full page of tweets people will know you are serious about twitter. They can get a feel for who you are, what you have to say and if you match what they are looking for. Offer some good content that will benefit your target market.
3. A Professional Background: This is a great way to increase brand awareness. Use your logo, tag line, photo and anything else that helps represent your business. Mari Smith is a great example of branding. She changes her background to support her current marketing plans.
4. A Giveaway or Link for New Followers: Here is an opportunity to further connect with your new connection. Offer a great resource to them.

   This can come in a variety of forms – I use SocialOomph to set this up:

   • Share a popular blog post. If one of your blog posts gained a high number of comments and social interactions it must have been extremely helpful to your audience. Share this with new connections!
   • A free report. These are generally behind a lead generation form (opt-in form), where the visitor will enter their name and email address to receive your free gift.
   • A Custom Welcome to Twitter Page: Setup a page on your website just for new followers. Have a nice introduction video with something they can walk away with, a tip or action step they can do right away.
5. Understand the basics of Twitter: When you know a bit about Twitter you can engage much more efficiently and save yourself a lot of time.

I just watched a great video from Amy Porterfield. She’s shares a little known insight trick with Facebook fan pages.

She walks you through a quick a tip to find out how people are finding your fan page and how to increase fans!

Amy brings up an interesting point of view in her video. Do you think you’ll be driving more traffic to your fan page to increase the “know, like and trust” factor for your business before send people to your website?

I would totally Like a page for free WiFi. And you can bet I’m going to leave a comment on your page before I leave to, saying thank you!

This is a really cool idea. Watch this video to hear a bit more about this service.

Have you used Wavespot for your business or been to a business that uses it? I’d love to hear your thoughts about it, and where you used the service.

When you see him do you accept the connection? I actually run the other way! When we are looking for valuable connections we check them out. Who are they? What do they do? Where can I learn more? So don’t be Mr. Blank! Here are 7 easy steps to creating the best social profile!

1 ) Add a professional photo – The first thing people look at is your picture. So have a picture that best represents you and your brand.

2 ) Define your specific skills, passions and expertise that set you apart from the rest. Showcase your expertise and unique brand in a memorable way. So anytime they are looking for someone with your expertise they think of you!

3 ) Provide your 30 second elevator speech (tailored to the specific social network). Here’s your chance, you can only be memorable once! Make the most of that short bio. Entice them to stay awhile.

4 ) Be interesting and memorable (share passions, interestes and unique traits or accomplishments). Clients and customers do business with people they like, business that “get” what they’re about! Share with your passions and share your case studies with your social networks. They want to hear this! This is what creates great connections and ongoing relationships.

5 ) Tag your profile with keywords relevant to your business. These are words your potential clients will understand and that use in their everyday word. Don’t use industry terminology that they won’t understand. Consider using words and phrases that are results oriented, what will get prospects excited?

6 ) Include key links to your blog, website and possibly other social networks. One of the most powerful aspects of social media is driving traffic. Be sure you include a link that is a great starting point for someone who just found you! Where should a new prospect start with your business?

7 ) Make sure your profile is readable and easy to follow. Don’t use images that are hard to understand or follow. Use a compelling image with great emotion. Chose your words carefully and strategically. The copy of your profile goes a LONG way. Use results and pain words. Paint a picture they want to live in!

Alrighty, there’s 7 easy steps to improving your social media profiles now. Make a few changes and see what benefits come to your profiles.

Did you use any of the steps for your business profiles? What helped you the most?

With this round they have introduced YouTube, flickr, tumblr, and Get Satisfaction. Now you can manage these social accounts from within HootSuite. Ahhh, I feel a bit of relief already. Now you can log into one place and check for updates and reply to your friends and audience.

Image by Hootsuite

Image by Hootsuite

I’m excited to see SlideShare and Posterous apps, which are in the line up! Also coming soon are:

• Disqus
• Chatter
• Constant Contact
• Summify

How much time will these features save you? Do you use HootSuite?

Check out this short video from Facebook on all the new goodies.

The 1st search term is:
intitle:”entrepreneur* on twitter” site:twitter.com

This search will show results based on the users title (user name or real name). So with your search simply replace entrepreneur with your key term.

The 2nd search term is:
intext:”bio * entrepreneur” site:twitter.com

The search will show results based on the users bio text.

The results of these searches will be different so be sure to do both searches. And don’t just do this once. There are new people and businesses joining Twitter all the time.

Do you have specialized Google search terms you use? Please share them with us below in the comments, I love new Google searches!

Have a wonderful week, if you have any questions be sure to catch me over on Facebook.

Have you used this new feature yet?